A brand name is the most precious asset for a business as it
speaks a lot about a business organization and services the company deals with.
Hence brand registration is something that is unavoidable for any type of
businesses. Your brand identity is something that differentiates you from other
peers within the industry, thus giving you a sense of uniqueness and
exclusivity in the crowded marketplace. Registering a brand gives access to bundle
of exclusive rights that are applicable only to the owner and such rights deter
others from using one’s business mark i.e., one gets an automatic right to sue
anyone found violating the rights; boost business reputation, nationwide
priority, use of trademark registration ‘R’ symbol, control over domain names
and also permits one to legalize similar URL registrations effectively.
A brand or trademark can be a sign or symbol which represents the
company and acts like an identity among large numbers of potential customers
across the world. In a bid to give an identity to all Indian enterprises and
organizations, brand registration in India is followed under the Indian
Trademark Registration Act, 2008. The process of brand registration in India is
very similar to countries like UK and USA. The trend of online brand
registration is also growing rapidly these days as the process is simpler in
contrast with traditional medium.
Chadha & Chadha IP is a New Delhi-headquartered Intellectual
Property (IP) firm that has been providing services for brand
registration in Mumbai at affordable prices to various clients. The
functioning and practice of the company is divided into four departments:
patents & designs department; trademarks & copyrights department; international
department and research & transactions department. The company boasts of an
overall team of 50 staff members which includes 30 patent and trademark
professionals and some of the top IP professionals.
